Community Outreach and Consumer Technology for Municipal Water Use

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Incredible efficiencies have been gained in the municipal water use sector over the last 30 years. As part of its Drought Forum webinar series, the Western Governors’ Association put together a panel of 3 experts, which Dave moderated, and they dig into the issues surrounding municipal outreach and consumer technology in the municipal water sector. Tune in for a fascinating discussion with Robb Barnitt of Dropcountr, Nicole Seltzer of the Colorado Foundation for Water Education, and Jeff Tejral, the Conservation Manager for Denver Water.

In this session, you’ll learn about:

  • How major utilities view municipal water use
  • What type of customers are using water use-monitoring technology in the municipal market
  • The different types of community outreach and the need for each type
  • The importance of market segmentation when undertaking conservation messaging to customers
  • Why and how rebates are used by utilities to provide incentives to customers
  • The importance of customer engagement on water conservation issues
  • Why water use in single-family households has declined so dramatically
  • How behavioral psychology software works and what inputs it uses
  • Novel ways of promoting water education
  • How utilities and education advocates are working with the development community to make new developments as water efficient as possible

Resources and links mentioned in or relevant to this session include:


Click here to download the Transcript for Session 53 of The Water Values Podcast.

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